HIGHWIRE WINS BIG FOR LOCAL NON-PROFIT, HEALTHY LIFESTYLE CHOICES

(New Orleans) — Three top awards for video animation, children’s audience, and public service at the 2004 international Telly Awards have gone to Highwire Advertising|Design, a New Orleans based advertising agency. Highwire created the 4 :30 animated spots for local non-profit Healthy Lifestyle Choices to support its curriculum, currently taught in local schools, which educates youth on proper decision making in four major areas: nutrition, substance abuse, conflict resolution, and personal safety. In addition to the Tellys, Highwire recently won a coveted Summit Award for a digital brochure also produced for Healthy Lifestyle Choices.

The Telly Awards represent the premiere international-level honor for local, regional, and cable TV commercials and programs, as well as the finest video and film productions.

About Highwire Advertising|Design

Highwire Advertising|Design, LLC (http://www.highwire-ad.com) was founded in 1998 by principals Will Bailey and Nall Gearheard to offer full-service advertising and public relations to businesses, organizations, and individuals across Louisiana. Highwire Advertising|Design sets itself apart from other local agencies by offering a suite of services and production capabilities which most agencies are required to subcontract. The company's studios are located in downtown New Orleans.

# # #

About the Telly Awards

Founded in 1978, the Telly Awards is the premier award honoring outstanding local, regional, and cable TV commercials and programs, as well as the finest video and film productions. The Telly Awards annually showcases the best work of the most respected advertising agencies, production companies, television stations, cable operators, and corporate video departments in the world. The Telly Awards receives more than 10,000 entries from all 50 states and five continents and is a widely known and highly respected national and international competition. Recent Telly Award winners include: MSNBC, NASA, National Gallery of Art, Discovery Communications, Sesame Workshop, National Park Service, NBC, and Cox Communications.